Updated 3.16.26
00:00:00:00 – 00:00:07:01
Unknown
that the listing agent is the person who’s going to call them, or that this contact information is going to go to.
00:00:07:03 – 00:00:33:09
Unknown
Did you know that that is not who it goes to. home builder consultant knows, but I know it goes to realtors who pay for the Zillow has no data. So usually a realtor will pay for the zip code. And so it just goes to like the highest bidder. Or sometimes they sell it in certain demographics. And so they’ll pay for a demographic.
00:00:33:11 – 00:00:56:06
Unknown
So it just goes to whoever’s going to pay the most money for it. And so, you know, if it was seven, five, seven, five, seven zip code, they might pay ten grand a month for all the leads from Realtor.com. Or if there’s a lot of leads, they might pay five grand for a 10th of the leads. And it might be a rotation.
00:00:56:08 – 00:01:17:00
Unknown
They might sell that zip code to 20 Realtors that are all paying five grand a month based on. It’s all based on the number of leads that are per month in a listing. So they have the analytics on it and they sell it. Realtor.com optimizes it to make as much money as they possibly can off of it. Right.
00:01:17:00 – 00:01:43:09
Unknown
So they’re just selling the leads. What’s that? Oh, home builder consultant just said of course. Yeah. So, so that’s kind of how that works. And then you think, oh, email the agent. If I click email the agent, you’re thinking, I’m sending it to the agent who has this house listed, and they’re going to respond with a thoughtful piece of information that tells me about this home that’s for sale.
00:01:43:11 – 00:02:02:17
Unknown
Guess what happens? Because it’s required that you put an email and a phone number and they call you and they go, what house was it you were interested in? And they don’t even know? And then you go, well, I was calling, I don’t know, home builder consultant clicked on a lot of things I don’t know. All right. Oh well. Hang on.
00:02:02:18 – 00:02:20:03
Unknown
Hey, can you hang on? Let me look at which one it was. Then you’re like, on hold this. home builder consultant has done this before. This is why I know how this works. And then they go, oh, hang on, I’m checking through my emails to see where your leave came in. They say things like this. See where your lead came in.
00:02:20:05 – 00:02:38:00
Unknown
Oh, it looks like you. You inquired about 173 sites Boulevard. That’s not my listing. Hang on a second. Let me log in to the MLS and I’ll see if home builder consultant can pull up some information. And now they’re logging in to literally tell you the information that I can read right here. Right.
00:02:38:02 – 00:03:17:15
Unknown
Now, there’s one little section you can’t see that they can see. So this is the part you can see. This is called, public remarks in an in a listing there’s another section called Agent Remarks. Agent only remarks only the agent can see. So it might say something like must call ahead of time. There’s a large German shepherd that we have to put in, you know, whatever might give some instructions about that or make sure you go, the lock box is on a it’s on the gas meter on the east side of the home.
00:03:17:15 – 00:03:21:22
Unknown
Make sure you go there to open the lock box. Whatever.
00:03:21:24 – 00:03:42:10
Unknown
Might be please make sure you take off your shoes, you know, or whatever. They’re really particular. So it’ll be some stuff that’ll be agent remarks only. But the customer can see everything. Like this agent literally provides no value other than opening the door for the most part.
00:03:42:12 – 00:04:01:05
Unknown
Now, occasionally you’ll get a realtor who’s conscientious, and they’ll look up all the information and the agent remarks before they call you, and then they’ll actually maybe have some relevant information that’s helpful. Maybe they’re already familiarized with the home before they call you to make sure that they know what they’re talking about when they get you on the phone.
00:04:01:07 – 00:04:25:03
Unknown
So, that is, can how all of that works. That’s that makes sense. Any, any other questions about your realtor meeting? Did you go through the PowerPoint presentation with him? What did he think of the home he or she he goes, I he he he thought the home. He liked it. Okay. Like everything about it.
00:04:25:03 – 00:04:53:16
Unknown
I showed him around everywhere, and he liked it. If I was to walk through your model, Sandy, I would just say this. Your model is kind of unique in that there are multiple homes in one home. How do you explain it that way to people? I did, so, I did let him know that we have that this was, you know, this was the Cyprus pay, but we have a one story version.
00:04:53:17 – 00:05:17:02
Unknown
We have a two story with just without the bedroom upstairs. And then he really like the game room. Yeah. He has, like, an East Texas ghetto boy kind of guy. Nice. How did you book this one or how did you get him there? I had called, he was like the first one. I called because it’s his office is right down the road.
00:05:17:04 – 00:05:42:02
Unknown
And, he was out of town when I called him. And so I called him this morning, and he was, doctor’s appointment with his child, and he said he would come over after that, so he came over right away. Awesome. And then, then outside when he was getting ready to leave. When we were finished, the city manager and some city other utility guy was outside.
00:05:42:02 – 00:05:58:03
Unknown
He’s like, hey. And so he introduced me to the city manager and that I might as well make sure to. Nice. So on the,
00:05:58:05 – 00:06:08:17
Unknown
Let’s see, something is going on with your website. I’m going to text somebody and get this fixed.
00:06:08:19 – 00:06:40:01
Unknown
Congratulations, by the way. Sorry I missed the celebration. Thank you so much. You’re welcome. It’s exciting. It is this part of the house? So on your, on your walk through with them, did you point out to them that, you can build it as a one story or you can build it as a two story with a game room or a game room bedroom in a bathroom upstairs.
00:06:40:03 – 00:07:08:11
Unknown
I did, and when we were in the garage, he was actually talking about, clients that have boats and I. So I made sure and let him know that there were options to build out the garage to be or be like, you know, the depth of it. Yeah. Excited about that. That’s great. And he was like, that’s good.
00:07:08:13 – 00:07:32:24
Unknown
I think, when you get to the end of it, did you ask him if he has any clients that would consider new homes that he’s currently working with? Yes, I did, and what did he say? He does not have any right now. Okay. He said it’s going on right now. What’s it? It’s kind of slow right now.
00:07:33:01 – 00:08:01:21
Unknown
Did you ask him how many, deals he did last year? No, I like to ask him. Like, what kind of volume did you do last year? See where they’re at? All right, you know, and then ask him, what are your goals for this year? Just see what kind of person you have. You know, if I was to ask, you know, a go getter, they’re usually going to be like, you know, trying to increase it.
00:08:01:21 – 00:08:23:00
Unknown
And you’ll they’ll tell you a bigger number than they did this year. And if you have somebody who’s not much of a go getter, they’re going to be like, yeah, it’s just slow. Everything’s slow, I’m slow. The market’s slow. My dog is slow, everything’s slow. You know, kind of get people who are a little bit that way sometimes.
00:08:23:02 – 00:08:29:01
Unknown
So I, I just like to ask them.
00:08:29:03 – 00:08:58:00
Unknown
He’s the broker? Yes. Does he have agents under him? Yes. How many? I looked at the website. I think there’s about eight of them, and I wondered. I was going to ask you, like when you have the broker, do you call all the agents to or do you see if you can stop by there, I tried it I tried to get the broker to allow me to come and present the same thing to their entire team.
00:08:58:02 – 00:09:13:08
Unknown
I actually asked that broker yesterday that. And she’s like, actually, we’d rather come to you so we can see your model home. And I was like, that’s even better. I’m like, I like that idea because I suggested I come to them because they’re in Crown Point. And she’s like, no, we’d rather come to you. I was like, perfect.
00:09:13:10 – 00:09:25:05
Unknown
Yeah, the highest and best would be for them to do it at your model, and then your backup plan would go do it at theirs, you know, go do it at their office.
00:09:25:07 – 00:09:40:08
Unknown
So yeah, I would ask him, I would just give him a follow up call and just say, hey, would there be any chance we could, you know, I could show kind of all of what you saw. Can home builder consultant show it to the rest of your team sometime in the next week? Would you guys be able to come out for maybe a team meeting?
00:09:40:08 – 00:09:59:06
Unknown
And we can do it at my model home? Okay. It’s a great, you know, depending on how many agents a broker has. I mean, you know, you can definitely fit 30 people in the house. No problem. Maybe, right? Maybe 50. Just have a party. Yeah,
