How do I contact realtors to sell New Homes?
But I couldn’t find any phone numbers, home builder coach. They don’t just give them out like candy to babies. Yes they do. Just let’s go to gratis website. Gratis real estate. I believe he is the number one, realtor in Springfield, if I remember correctly. So let’s see, who we are about services. Meet the team. The home builder coach wants to meet the team.
Can I meet the team? I don’t know who I can call. Can I meet the team? Oh, I can meet the team. Oh, I met the team. They’ve all got profiles. Not only do they have black and white photos, because you look more official when you have some black and white. Can I get a CPA photo? I feel like a look vintage when you give me a CPA headshot.
Oh no. It’s like they’re just trying to, you know, get their information out there and you click on profile. Oh there’s a phone number. Oh this is great. Here’s her personal website where she’s got her listings that she wants to show. Here’s I’ve got a list for eight, 12, 16. They didn’t they didn’t get their headshot yet. This person’s new 20.
There’s a dog, you know, 21. There’s 21 here in a couple minutes. I have 63 phone numbers, but I don’t know who to call. I don’t know any realtors, Aaron. I can’t call any realtors. I don’t know any of them. They’re not. I’m. I don’t know them. Yes, you do get to know. And then you’re going to call.
All of these numbers. How am I going to call them. What’s the process I’m going to use? I’m going to call one. Let’s go back. I think I just put this down here. I’m going to call like this.
Boom. We talked about this. I’m going to put it here. Here’s I’m going to do it like this. I’m going to call lead number one. I’ve got a list of 62 of them. I’m going to call lead number one. Then I’m going to if they don’t answer I am not leaving voicemails. Do I leave voicemails time. Do I want to leave?
No. Nobody listens to voicemail. Nobody listens to voicemails. I right now on my phone, I have 7843 on listen to voicemail. So if you left me a voicemail in 1983, I still have not listened to it. If you left me a voicemail three weeks ago that was like Aaron, really urgently, I need something I will never know about that urgent thing.
If you call me and you text me, I will know about it. Everybody else is the same way. While we’ve been in this meeting, I’ve had several phone calls come in and they left me voicemails which I will never listen to. What do you do when you get a voicemail? You don’t listen to it. You just call the person back.
They always call you back and they go, I didn’t listen to your voicemail, but what did you need? Am I right, Ty? Is this what happens? Well, I’m kind of a weirdo. Like if I know you. Yes. If it’s calling from a number and you’re not going to leave me a voicemail and tell me why you’re calling me, I’m not going to call you back.
Okay? Or a text. You’re weird. But what I do is I don’t want to take all I got, but the text is great. Yeah, yeah, I I’m fine. I, I probably what you’re saying. Sam, where are you jumping in. What did you have? Okay, I’m not going to leave voicemails. Okay I love it I love it. So it’s like I call and they don’t know my number.
So what do you do when you see a number you don’t know? Don’t answer all right. Most of the time most people don’t. Okay. So you’re going to call the first phone number the second phone number the third number fourth, fifth. And you’re not going to leave any voicemails. They’re all going to be like, I didn’t know that number.
Then you’re going to go back and call those five numbers again. What happens when you call them the second time? They get a little bit curious. They’re like, I didn’t know that number, but they’re calling me again. I wonder what it is. I wonder, I wonder, and they start getting curious about it. And so so the answer on the second time, it’s a much higher answer rate on the second call than it is the first call, because curiosity killed the realtor.
I mean, curiosity got a realtor to answer. So they’ll answer sometimes on the second one, and then you do it again. If they didn’t answer, you call them a third time, and most people answer the third time because they feel like it’s an emergency they probably need to know about. This could be the school calling about the kids or the kids.
Okay, this could be my wife slipped and she fell and she can’t get up and she doesn’t have a life alert alert button to push that she wears like Jordan does. Right? It could be that. It could be any of those things. Jordan, I know the home builder coach is closer to a life alert button than you are, but, don’t you don’t you look at me with those judges.
But anyways, I have gotten some AARP, mailings recently. I have noticed, and I’m not. I’m not even there yet, but I’m still. I’m getting them anyways. But. So then, you know, they they answer the third time. And then the other thing is, if they didn’t answer, what am I going to do? I’m going to text them. Who you are and why you’re calling.
Right. Because it’s like they’re a realtor and they’re like, I don’t know who this person is. Now, first of all, Realtors should answer at a much higher rate than somebody else because their their whole business is they get phone calls from people they don’t know. Right? I mean, that’s what happens. So they should be answering the phone, but sometimes they don’t.
So then the next thing you’re going to do is you’re going to call all these, you’re going to get them on the phone. And when they answer.
What do you do? Go through your script. Go through your script. Boom. You go through your script because the script was written to book these appointments. The whole point of the phone call is to book an appointment. That’s what we’re trying to do. So if the home builder coach gets on there and I just talk about the weather and the market and other things like total waste of time, the realtor one on one program, the whole purpose of it is to create a scenario where the the salesperson, you know, if you’re like Sam, you’re booking it for the salesperson, right?
Or if you’re Ty, you’re doing it for yourself, right? Reed. You’re doing it for yourself. The purpose is to book a face to face, one on one appointment with them, meeting them at the model home. And the whole goal here is to do this and get them there to meet with you face to face. The only way they’re going to learn to do business with us is if we teach them to do business with us, and we show them the product we have, we got to get them excited.
And so, what I want you to do is book as many of these as you possibly can, if you’re like, if you’re a salesperson and you’re going, I don’t know where my next sale is. I don’t know who the next person is. I’m going to write a contract with them sometimes. Tie you know, how this is like sometimes you’re like, I’m about to sign so-and-so, Mrs. Ortega, even if she is crazy, I’m about to say, no, I’m kidding.
You’re about to sign whoever, and you’re like, you know, that person is imminently about to buy, and so you’re working that deal. But when you don’t have those next couple of deals lined up, you need to line up the next couple of deals, because you got to line up the next couple of leads and you want to generate your own deals.
The power of getting the realtor referral machine working is that when you make friends that are realtors, that are top producers, every time they have a client, you’re going to suggest to them, hey, have you ever thought about, you know, whenever you have a new client that contacts you that’s looking for homes, have you ever thought about, offering to them?
Would you guys consider a new home if it also met the, you know, kind of the criteria you’re looking for? Would you just add that into your questions you ask every client you work with? Because usually they just think a used homes, they’re not thinking of new homes. And so all you’re doing is trying to create top of mind awareness that they might want to bring up.
Hey, have you ever thought about new. It’s a really simple question for a realtor to add to their first meeting with a potential client, and you’re going to teach them how to do it, and then you’re going to be like all the realtors I’ve told you guys about that we had at Shaw Homes, where it was like they were just referral machines.
We’d get some of them. I’d bring us 2 or 3 deals a year. Someone would bring us 5 or 8, someone would bring 10 or 12. Some would bring 20 or 25 a year to us, like just a referral machine, like boom, boom, boom, boom, boom. And they loved doing deals with us. And it was a really good synergy when they brought us a client because they had done repeat business with us and they didn’t do what most realtors do, which is completely get in the way of the sale.
So you’re just teaching them how to get out of the way so you guys can get the deal. So we invite them in by using this script. So let’s walk through how the script works. Right. This is you call it. And you’ve got the name right. You’ve already found this realtor. Go back to these guys here real quick.
So back to the team and you’re calling Michelle Cantrell, right? So you’re calling Michelle Cantrell. So you go, hi, is this Michelle? She answer? She does. Hello. There you go. How is this Michelle? She’s like, yes it is. Hi, Michelle. This is a home builder coach answers from Flint Rock homes. How are you doing today? She’s like doing good. Well, that’s good to hear.
I’m not sure if you’re familiar with Flint Rock homes, but we are Springfield’s highest rated and most reviewed homebuilding company. We’ve been around since like 2004. We currently have eight different communities we build in around the Springfield area, as well as we can build on a client’s land. Have you guys ever heard of us? She’s like, yeah. Or she’s like, nope, never heard of you.
Don’t know who you are. You guys must suck. I’ve never heard of, you know, whatever she says, yes or no, I don’t care. She says yes. I don’t care if she says no. The very next thing I’m going to do is I’m going to say. Are you still selling real estate in our market? Why does a home builder coach want to ask this question?
Because some of them drop their license. I mentioned every three years. It’s about a 90% turnover. So they don’t have a license anymore. And you had them on a list or they, you know, their website didn’t get updated by Cantrell Realty. Whatever.