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Home Builder Coach – Scripting Calls Part 5

Updated 11.17.25

Okay. Let’s go there.

 

Oh. What’s this? Jeff, home builder coach can help you in. Jeff, this is just one would play rock homes. How you doing today? Do this all now, another might say. Are you familiar with the Broncos? Yeah I am. We’ve done deal recently actually. Okay, cool. Yeah. That, you know, I had you in my notes, but, I appreciate the salary.

 

My wife, Kathy, but you guys bought a house. I think you’re flipping on one right now. We, we have a listing on. Oh, thank you guys. You so. Well, you wouldn’t be interested. I was going to see if you wanted to meet us, but you, are.

 

Home builder coach don’t know that he’s not interested. I wouldn’t assume that, you know, I think it’s like I would keep moving forward and just kind of dive into, you know, we’re looking at. This is what you want to get to. I’m looking for a handful of realtors that we can start doing some business with on a regular basis, and I wanted to see if you’d be interested in coming to meet face to face in our model home and see if we can help each other do more business this year.

 

Just because you did one deal with you doesn’t mean that he’s going to do that. And it’s about creating more relationships. So I would have just kept going with that. Does that make sense? Yes. Yeah. That’s I mean, just because he did a deal doesn’t mean he’s going to do five this year. And I’m going to do five this year.

 

And the way that I do that is home builder coach has to give him that PowerPoint presentation. And I got to get him into the model home and do the PowerPoint.

 

You know what I mean? Yes. So I would you know, I wouldn’t just in your mind think, oh, just because you did a deal with us, you know, I don’t need to have you come meet with us. I would still have him come meet with you.

 

You know, by the way, is Natalia working today? She’s, I’ve not seen her. I’m in Mooresville, so she. She’s in an appointment. Oh. Okay. And then, let’s hear the next one here. It’s coming. Hello. This is Sharon this year, and this is just one flew back home. How are you doing today? Good. How are you?

 

I’m pretty good. I’m not sure how familiar you are with us, but we are Springfield. Highest rated, most reviewed homebuilder. And we are currently building an eight different communities around Springfield. And, sorry, I hear it’s virtual. Okay, so, if the number is a, we’ll update that. But I think it’s good to just try your best to stay 100% on that script.

 

Okay. Oh, it’s like this part right here got skipped. Why does it matter that I’ve been around for 21 years? It’s a lot of experience, for sure. A lot of experience. Yeah. I mean, that part was added to the script intentionally to make sure we can tell people how long we’ve been around, like Ty for your company. Like there is nobody with a more impressive portion of scripting than you because you’ve been around your company has been around for 80 years.

 

The fourth generation home builder with 80 years in the business, right, that says we’re here to stay. We’re not going anywhere. But so does 21 years, right? If it’s we’ve been around since 2004, are there have you ever,

 

You guys have never experienced this, but I’ve seen this. I’ve had a home builder that’s brand new. I’ve got a guy in Louisiana, you know. How long is home business? Has been in business. About six months.

 

Who would like to build with the builder who’s been doing it for six months?

 

Right. I am, what section of the script is home builder coach in? Benefits? So. Yeah. So a benefit is I’m not a six month builder. I’m a 21 year builder. And so we want to stay on that ad in the script, right. Because we’re establishing value through telling them all the things that are great about us in this little benefits portion here.

 

So we’ve been around since 2004. We currently have eight different communities we build in around the Springfield area, as well as we can build on the client’s land. Have you heard? Have you ever heard of us? Right. So, let’s keep going with this call and see where it goes. We’ll say yes. We’ve been around since 2004. Have you heard this before?

 

Nailed it. Personally, I’ve heard of a lot of builders, and they seem to circle in my head the road. There are a bunch of those. The question of where are you building that? Actually, right now we are in Nixa, Ozark, Rogersville. We’re going to have a pretty good sized community. And then, Mooresville as well. But, do you only do luxury or do you, do you also do.

 

So this is not in the script I do, yes. Here. So I got you. Okay. So that would be I don’t want to ask her that, but I don’t. And I think of some yeah I don’t care what she does. I just want to talk to her and get her in. Oh I gotcha I was going to say I was kind of asking the are you still selling real estate question where on her website they had they advertise a lot of luxury.

 

So I was wondering if she was even worth our time. You don’t if if, you know. But oops. Yeah, yeah. It’s just, you know, you get in that scenario sometimes where it’s like you’re trying to think about who is this person and what do they do, and are they going to fit for me, there’s only one way to figure it out and get them in for an appointment.

 

I gotcha. I don’t want to disqualify them before they come see our product. Oh, I see, you know, I’m not trying to see what they normally do. Like, I don’t really care. I just want them to come see our product because, okay, let’s say she does luxury stuff. Great. Awesome. She does luxury listings. That’s what she does. She’s a million plus dollar minimum.

 

And then she has a cousin who’s looking for a starter home that’s around 250. You think she’s going to, like, try and get a commission on that? Sure. But. Right. Like, if she comes across the opportunity to sell something between 250 and 450.

 

She’ll think of you because you guys gave her a presentation. You know what I mean? Yeah. So I don’t want to be like, so what niche are you guys in? And then decide if I want to book it. Let’s, like any realtor, will be happy to be paid a commission. It doesn’t matter what the prices. That’s true, I think.

 

Right. Right here is where I’m getting ready to. And this seems to happen to me quite a bit, where I all of a sudden think I’ve got a shot at an appointment and I run right towards it. This might be a different phone call, but in my mind I’m trying to remember it. And this is the major problem I have, is that I you know what home builder coach means?

 

I just jump ship at some point. It seems like every time, well, I just make a firm decision that you’re not going to jump ship and just follow the script. And if and let the script be broken, if it needs to be. And then when you get done following the script to a tee, if you feel like it didn’t work, call me or text me and be like, hey, I had a phone call it, you know, 430 today.

 

That was a train wreck. Can you listen to the recording and tell me what we can fix? And the reason I’m saying that is because I’ve used this script like 10,000 times. And if you’ll follow it, I know it works. And if you try and make up your own custom conversation, it doesn’t work like this will work and it will get them booked a lot of times.

 

And the thing is, is it will get them booked. Think of it this way, just in, if they’re looking to do more business, it will book them. If they’re not looking to do more business, there’s nothing I can say any ways to get them to do it, but I’m only looking for the realtors who are looking to do more business.

 

I’m not looking for the guy who’s like, you don’t understand. I’m the niche guy. I’m the niche for the rich. I just do the rich stuff, you know? It’s like I only do. It’s got to be. If it’s under 2.3, I don’t touch it. I won’t touch it with a ten foot pole. 2.28. No way bro, I’m only 2.3 and above like, no, no, that’s not how realtors are.

 

They’ll take any commission you’re willing to pay them. So just book the appointment and get them in front of you.

 

People who try to go for the ultra high end. Let me just explain how this works. They get leads for people below that.

 

Because there’s more buyers in the lower price than there are at a high price. So even if they were shooting for being the high end guy, they still get leads for stuff that’s lower.

 

It just is the nature of the business. I’ve got builders who the cheapest house they build is like 2.9 million. Home builder coach has a guy in Park City, Utah. Like he’s not going to be under 2.9. He just doesn’t do it. But he gets leads for people wanting $1.5 million houses.

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